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TAF: Social Media Toolkit
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Social Media Toolkit 

In the continued push for immigration justice, the voices of our communities — the people who have experienced the immigration process in this country first hand — must remain front and center.

The Eyes on ICE: Truth and Accountability Forums, organized by Mijente, as part of the national We Are Home campaign, are designed to expose the immigration enforcement practices we have witnessed and lay out our demands. As the Biden administration conducts its audit of the practices of ICE and moves toward policy change, we must ensure that they are informed and guided by the experiences of impacted communities.

This toolkit will help your organization engage with the campaign with sample guides and language for social media amplification of their Truth and Accountability Forums.

For the Forum organizing guide, follow this link.

If your organization has not yet registered to host a Forum, sign up here.  

Note: This is a dynamic document and will be  

periodically updated with captions, links, and other content.

TABLE OF CONTENTS

  1. Hashtags
  2. Links
  3. Shareable Assets
  4. Sample Copy
  1. Twitter Social Posts
  2. Facebook/Instagram Social Posts
  3. Facebook Event
  1. Sample Calls to Action
  2. Recommendations 

Hashtags

Use these hashtags for any posts related to the Truth and Accountability forums to  increase visibility and be part of the national conversation.

Links

Share these social media links to share more about the forums and our work.

Shareable Assets 

Event Templates, and platform specific graphics, can be found in the following folder:

CLICK HERE TO DOWNLOAD FACEBOOK, TWITTER, & INSTAGRAM SIZED GRAPHICS

Sample Share Copy  

Twitter Social Posts 

Announce Your Forum

Sample Tweet 1

@POTUS must commit to dismantling the @DHSgov & @ICEgov enforcement policies that target & abuse immigrant communities.  

With our #EyesOnICE: Truth & Accountability Forum in [LOCATION] on [DATE/TIME] we’re exposing the harms.


Join us:
[INSERT YOUR FORUM REGISTRATION LINK]

Sample Tweet 2

We’re shedding light on a system that has devastated our neighbors, friends, and communities — and paving the way for a new era of immigrant rights.  

Join us 👉🏽: [INSERT YOUR FORUM REGISTRATION LINK]

#EyesOnICE

Share National Tactic

Sample Tweet 1

We joined the national #WeAreHome campaign: #EyesOnICE: Truth & Accountability Forums.  

With @ConMijente & immigrant rights groups across the country, communities impacted are taking center stage in paving a path forward.
Learn more about the Forums here:
wearehome.us/eyesonice 

Sample Tweet 2

We’re exposing the harms of @DHSgov & @ICEgov enforcement through our upcoming #EyesOnICE: Truth & Accountability Forum.

Learn more about the #WeAreHome national campaign here:  wearehome.us/eyesonice 

Amplify your Forum

Sample Tweet 1

@DHSgov & @ICEgov have harmed our communities for too long - and the consequences are devastating. Enough is enough.

Join our Truth & Accountability forum to hear from us as we expose ICE abuses: [INSERT YOUR FORUM REGISTRATION LINK]

#EyesOnICE

Sample Tweet 2

Join our Truth & Accountability Forum to hear firsthand from immigrants, residents, & citizens who have been organized against by immigration caging & deportation.

Take some time to learn and share w/ us: [INSERT YOUR FORUM

REGISTRATION LINK]

#EyesOnICE

Amplify Day of

Sample Tweet 1

Today’s the day!

Join us to hear directly from people who have suffered at the hands of @DHSgov & @ICEgov and have organized to expose the deep impacts of enforcement in our communities.

With #EyesOnICE, we can make the difference: [INSERT YOUR FORUM REGISTRATION LINK]

Sample Tweet 2

Don’t miss it!

Today we’re hosting community members who will speak up about the abuses they experienced at the hands of @ICEgov & @DHSgov.

Support them as they share their stories of family, organizing, and migration in our Truth & Accountability Forum: [INSERT YOUR FORUM REGISTRATION LINK]

#EyesOnICE

Facebook/Instagram Social Posts

Announce Your Forum 

Sample Post

The Biden Administration must commit to dismantling the DHS & @ICE enforcement policies that target and abuse immigrant communities. How can they do that? By making changes that reflect our lived experiences.

On [DATE/TIME] we’re shedding light on a system that has devastated our neighbors, friends, and communities — and paving the way for a new era of immigrant rights. Join our #EyesOnICE: Truth & Accountability Forum in [LOCATION] as we expose the harms.

Register here 👉🏽: [INSERT YOUR FORUM REGISTRATION LINK]

Share National Tactic

Sample Post

We joined the national #WeAreHome campaign: #EyesOnICE: Truth & Accountability Forums.  

With @ConMijente & immigrant rights groups across the country, communities impacted are taking center stage in exposing the harms and paving a path forward.


Learn more about the Forums and the national efforts here:
wearehome.us/eyesonice

Amplify your Forum

Sample Post

We believe in the dignity of all immigrants, refugees, and asylum seekers. DHS and ICE have harmed our communities for too long - and the consequences are devastating. Enough is enough.

On [DAY], we’re honored to share some of those close-to-home stories with you. Join our Truth and Accountability Forum to learn the realities of how immigrants, residents, and citizens alike are impacted by immigration caging and deportation, how we have organized against harmful immigration practices, and the future that we envision under a new administration.

Sign up here 👉🏽: [INSERT YOUR FORUM REGISTRATION LINK]

Amplify Day of

Sample Post

Today’s the day!

Join us to hear directly from people who have suffered at the hands of DHS & @ICE and have organized to expose the deep impacts of enforcement in our communities.

Support them as they share their stories of family, organizing, and migration in our Truth & Accountability Forum.


RSVP at
[INSERT YOUR FORUM REGISTRATION LINK]

Facebook Event

Below, you will find sample copy for creating a Facebook event to amplify your Forum.

Title: Truth and Accountability Forum: [YOUR ORG NAME]

Date & Time: [YOUR FORUM’S DATE/TIME]

Description:

In the continued push for immigration justice, the voices  of our communities -- the people who have experienced the immigration process in this country first hand and organized to expose its harms -- must remain front and center.

ICE and DHS have repeatedly demonstrated that they cannot be trusted to be honest or transparent in reporting the harms caused by their policies. That’s why we’re speaking up and sharing our own stories of the abuses exacted on our community by ICE,  how we have organized against harmful immigration practices, and the future that we envision under a new administration.

[INSERT YOUR FORUM REGISTRATION LINK]

We’re taking action to make sure that the Biden Administration puts the voices and experiences of impacted communities at the center of its efforts to restructure the Department of Homeland Security. They must protect the millions of immigrants who call this country home, and end the cruelty of our interior detention and deportation machine.

Join our Truth and Accountability Forum to hear from [NAME], [NAME], and [NAME] as they expose the failures and abuses of DHS’s policies and practices, how we have organized to survive so far, and learn more about the way forward.

Sign up here👇🏽

[INSERT YOUR FORUM REGISTRATION LINK]

Privacy: Public


Category: Causes

Location: Other (if virtual) OR Address (if In-Person*)

Event Image: [INSERT YOUR FACEBOOK SiZE FORUM GRAPHIC]

*Ojo: If the event is In-Person, include COVID-19 safety precautions in the description as well.

Sample Calls-To-Action

At the end of each social media post, we can give folks opportunities to learn more, get involved, or support the efforts of the ground. Sample calls to action are here:

Recommendations

Registration Link
Once the forum has been approved, the point of contact will receive a registration link. For ease of use on social media, please use a short link that redirects to your registration page. Use this short link as your registration link throughout.


Posting on Social Media
This toolkit includes downloadable graphics that are sized for use on Facebook, Instagram and Twitter. To use the graphics, download them
 from the folder link.  We have sample captions and hashtags in the next section.


To help drive engagement, retweet posts from the following accounts:

Instagram

Twitter

Facebook

Mijente

 @conmijente

 @conmijente

Mijente

We Are Home